Exxon Mobil, a company with a 150-year legacy of developing and applying next-generation technologies in the energy sector, has enlisted renowned actor Hrithik Roshan as the new brand ambassador for its lubrication brand, Mobil™.
Hrithik Roshan, known for his confidence and boundless energy, was a natural fit as the face of the brand. His persona resonates with Mobil’s core brand values, which include building confidence, driving human progress, and enabling customers to unlock their true potential. Mobil has consistently been at the forefront of lubrication technology innovation and offers a range of expertly formulated industrial lubricants to meet diverse market needs.
Expressing his enthusiasm about the partnership with Mobil, Hrithik Roshan stated, “I am really looking forward to partnering with Mobil and its trusted brand name that is recognized the world over. I strongly believe that confidence is the real driving force of champions to make a difference in people’s lives and the community, and this is what the Mobil brand is all about.”
Vipin Rana, CEO of ExxonMobil Lubricants Pvt Ltd, announced the collaboration with the actor, saying, “We are excited to partner with Hrithik Roshan for our Mobil lubricants in India. We believe his personality will resonate well with trade partners and consumers, instilling confidence in what Mobil can deliver to meet India’s lubrication needs.”
This isn’t the first time Hrithik Roshan has endorsed the Mobil brand. As Mobil establishes its presence in India to contribute to the country’s growth story, it had previously partnered with Hrithik Roshan’s action thriller film, ‘Vikram Vedha.’ The film conveyed the message that prioritizing wellness through informed choices is essential.
For over a century, Mobil has been a leader in meeting global lubrication needs with cutting-edge technology and as a trusted partner. Mobil products are engineered to provide exceptional engine performance and protection for cars, trucks, and motorcycles. In the business realm, Mobil has assisted customers across various industries worldwide in reducing costs, enhancing productivity, and improving equipment efficiency.
