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Home WORLD

Sundar Pichai Defends Chrome Browser Against Microsoft

by Ayushi
October 30, 2023
in WORLD
Sundar Pichai said that Chrome, the web browser of Google that dominates the segment, was launched by the company at a time when the browser market had stagnated.
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Google’s CEO, Sundar Pichai, found himself in the spotlight during an antitrust hearing in Washington, where he defended Google’s Chrome browser against Microsoft and emphasized its role in reinvigorating a stagnant market. Google’s Chrome browser has been a dominant player in the web browser market since its launch in 2008, surpassing Microsoft’s Internet Explorer.

 

Pichai pointed out that at the time Chrome was introduced, the web browser market had hit a plateau. Microsoft’s Internet Explorer had enjoyed its status as the top web browser for years, but innovation and improvement had waned.

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“The browser market at the time had kind of stagnated,” Reuters quoted Pichai as saying. “They (Microsoft) were not that incented to improve the browser,” the top Google executive added. The launch of Chrome brought about a “pretty dramatic improvement” in the browser landscape.

 

Sundar Pichai’s testimony was part of an ongoing antitrust case led by the United States’ Federal Trade Commission (FTC), accusing Google of violating regulations to maintain its dominance in the online search engine market and the associated online advertising sector. If Google is found guilty, it may be compelled to alter certain business practices.

 

The inquiry also delved into the substantial investments made by Google to secure and preserve its dominance in the online search engine sector. Pichai faced questions regarding the strategies and measures taken by the company to stay ahead, especially in a rapidly evolving digital landscape influenced by high-tech smartphones and innovative search advertising methods.

 

Google has consistently rejected the allegations of violating antitrust laws. The company asserts that it has made substantial investments to uphold its market share. Additionally, Google maintains that its revenue-sharing agreements with its stakeholders are fully compliant with the law.

 

Sundar Pichai’s participation in this antitrust hearing highlights the increasing scrutiny and legal challenges faced by technology giants like Google. They are constantly under the microscope due to concerns about their market dominance and business practices. The outcome of this case may have far-reaching implications for Google, shaping its future strategies and operations.

 

As tech giants continue to face intense regulatory scrutiny and legal battles, they must adapt and find innovative ways to navigate complex legal landscapes and maintain their competitive edge in the digital arena.

Tags: Advertisingantitrust hearingChrome browserFTCGooglemarket dominanceMicrosoftonline searchSundar Pichai
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